About
The Cars.com website was launched in June 1998, with headquarters in Chicago. It is a division of Classified Ventures, a joint venture among five leading media companies. Affiliated with more than 200 newspapers and television stations nationwide, Cars.com has a presence in 26 of the top 30 markets in the United States, and a dealer network of about 4,000 franchises. It is a highly successful online business, resulting in increased revenue for it’s local affiliate markets. Cars.com offers classified advertising, banner advertisements, and lead-generation. It also provides the tools necessary for consumers to place an ad and sell their car online. An Internet Marketing Package is provided by Cars.com to participating dealers, including leads, posting of inventory, links to their dealerships, workshops, and teaching.